RankedIn
Benchmarks/Marketing/Content Strategist

How does your LinkedIn profile compare to other Content Strategists?

Average LinkedIn scores for Content Strategists in Marketing — across all 8 dimensions. Upload your LinkedIn export to see where you personally rank.

Average scores for Content Strategists

Network
65
/100
Connection size, quality and growth over time
Engagement
72
/100
Interaction with your network — likes, comments, shares
Credibility
60
/100
Endorsements, recommendations, and skill validation depth
Outreach
55
/100
Proactive networking and relationship initiation
Content
78
/100
Posts, articles, and thought leadership activity
Career
58
/100
Career progression, tenure, and trajectory coherence
Learning
60
/100
Certifications, courses, and skill development signals
Influence
65
/100
Profile visibility, follower growth, and industry recognition
AI Career Resilience Score
Average for Content Strategists in Marketing
52
out of 100
High AI risk

What top Content Strategists on LinkedIn focus on

Content StrategySEOAudience Development

Content strategists have the highest content scores of any role surveyed, but face significant AI pressure on routine content production. Strategic thinking, audience insight, and brand voice development remain AI-resistant.

How you can compare to these benchmarks

  1. 1Download your LinkedIn data export (LinkedIn → Settings → Data Privacy → Get a copy of your data)
  2. 2Upload the ZIP file to RankedIn — takes less than 5 minutes
  3. 3Get your personal scores across all 8 dimensions
  4. 4See exactly where you rank against these benchmarks and get specific improvements
Compare My Profile — Free →

Upload your LinkedIn export and see how you personally compare to these benchmarks

Get your personal Content Strategist LinkedIn scores across all 8 dimensions — and see exactly where you rank among peers in Marketing.